Light beam Logo & Branding

The client, a DJ/Music producer in NYC, started a party series aiming to bring people together throughout the course of its events. In order to get this off the ground, initial branding was needed. I met with the client to get a sense of the company’s vibe in order to bring it to life through the logo and branding.

We brought Light Beam to life by referencing disco, 1970’s lounges, conversation pits, and retro vibes to create cohesive brand elements and logos.